Positive Youth Development

37 Years Making a ā€œReelā€ Difference

Encouraging young people to explore the outdoors, learn about ecosystems, and engage in sustainable practices helps foster a lifelong respect for the natural world and ensures healthier communities.

An older man helping two boys learn to fish outdoors, with fishing rods and fishing gear in the background.
Young boy wearing a red beanie and colorful patterned jacket, holding a fishing line with a hook, outdoors with green trees in the background.

What Our Community Says

ā€œ The I'm Hooked program has transformed our lives and taught us how to become one with nature, with applied knowledge this has helped us navigate challenges.ā€

- The Eggers Family

ā€œ I've seen the powerful and positive impact I'm Hooked has on families. A mother who had never held a fishing rod watched proudly as her daughter learn to cast for the first time, smiles from ear to ear on both of them.ā€

- Dena Marshall

We believe in inspiring youth about the D.R.E.A.M.

D: Drive
R: Responsibility
E: Education
A: Action
M: Mentoring

Mission:

To create and organize activities connecting ambitious youth to nature and to the environment, which will contribute to equipping them with the essential developmental tools for their future.

Vision:

To build upon the ambitions of all youth, to have a positive impact on their development, growth, and confidence.


Follow our Journey

ā€œGive a man a fish and you feed him for a day. Teach a child to fish and you feed them for a lifetime.ā€

A man in a red shirt and black shorts helping a young boy in a yellow shirt at an outdoor event, with children and adults sitting and standing nearby.
Logo with a fish holding a fishing rod, slogan 'Making A Reel Difference,' and text 'Postitive Youth Development' and "I'm Hooked".

Outdoor Nature Training

Training youth and families how to explore the great outdoors safely, prepare and properly use equipment, and learn about our local lakes, rivers, and streams.

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Community Outreach

To engage and empower the next generation through nature and outdoor recreation. We partner with local schools, businesses, faith-based organizations, and other non-profits.

Events & Fun

The I'm Hooked family brings community together in nature with fun activities to create memories and instil a sense of adventure and excitement.